LAX Tower Controller reported a ground conflict due to one aircraft not following printed taxi instructions in 'the North route'.

Narrative

Aircraft X was taxiing via the North Route and was told to standby. Rather than stopping short of November 2 as is instructed in the North Route; they continued their taxi. Aircraft Y (a reposition aircraft) was on ramp frequency and was approaching November 2 to enter the ramp area. Aircraft X cut off Aircraft Y. I have notified local safety chief pilots as this has been an on going issue. They have coordinated with Jeppesen to hi-light the North Route in bold font. Two of the pilots have suggested that LAWA (Los Angeles World Airports) enhance the sign at 'Checkpoint One' to include verbiage that instructs pilots to stop short of Taxiway November 2 and contact ground frequency on 121.65. I have notified local management and their suggestion was that I file a report when this happens. This was the additional information I was sent from management. Additionally; the issue should be sent to our suggestion program ([email protected]). If the Joint Sponsors (JS) accept the issue; they will create an issue statement which will then be forwarded to the LSC. It may be sent to the Procedures CWG as well; however that is up to the JS. Either (or both) CWGs should then coordinate with LAWA (and possibly other entities) in regards to correcting this ongoing issue. I will continue to report this issue as it happens frequently. I have sent an email to the suggestion program.