ACFT LANDS SHORT OF RWY DURING APCH.

Narrative

I WAS CLRED TO LAND RWY 21L AT (LUK). THE APCH WAS NORMAL. THE WX WAS CLR. LATELY I HAVE BEEN TRYING TO LAND THE ACFT WITHOUT USING UP A LOT OF RWY. WELL THIS TIME WHEN I STARTED TO FLARE THE PLANE KEPT ON SINKING. I INCREASED THE ANGLE OF ATTACK ACCORDINGLY; BUT IT KEPT ON SINKING. I HIT A RWY END IDENTIFIER LIGHT WITH MY L MAIN TIRE BREAKING IT. THE PLANE LANDED ON THE RWY WITH NO PROBS. WE DIDN'T KNOW WE HAD HIT ANYTHING UNTIL ANOTHER PLANE WAITING FOR TKOF RPTED IT TO THE TWR. NO DAMAGE WAS DONE TO OUR ACFT. I BELIEVE THE PROB AROSE FROM OUR COMPANY POLICY ON TRYING TO SAVE ON BRAKE WEAR; WE ARE TOLD TO BE RIGHT ON THE AIRSPDS -- TO LAND AS SOON AS POSSIBLE -- ROLL OUT AS LONG AS POSSIBLE. I'M SURE THE COMPANY WANTS US TO DO THIS ALL WITHIN SAFE LIMITS; I THINK I DID NOT USE GOOD JUDGEMENT AND TRIED TO PUT THE ACFT DOWN TOO SOON; WHEN IT REALLY WASN'T CALLED FOR. TO RESOLVE THIS PROB IN THE FUTURE I'M GOING TO MAKE SURE TO LAND WELL WITHIN SAFE LIMITS FROM THE END OF THE RWY. THERE WAS NO NEED TO TRY AND CUT THE LNDG SO CLOSE. CALLBACK CONVERSATION WITH RPTR REVEALED THE FOLLOWING INFO: PLT REALIZED HE WAS LOW BUT FOR PAX COMFORT CHOSE NOT TO MAKE ANY BIG CTL INPUTS. AS A RESULT HE NEVER GOT THE NECESSARY PITCH CHANGE TO BRING THE ACFT UP ABOVE THE LEVEL OF THE RWY LIGHT. THE ACFT DOES FLOAT DURING LNDG FLARE AND HE WAS COUNTING ON THAT FLOAT TO EASE HIM JUST A LITTLE HIGHER. WHEN THE FLOATING OR GND EFFECT DID NOT TAKE PLACE AS HE ANTICIPATED IT WAS TOO LATE. HE ADMITS HE WAS JUST CUTTING IT TOO CLOSE FOR PROPER SAFETY.