NBAA teams with Rolland Vincent on market analytics for business aviation
The National Business Aviation Association has announced a market-intelligence partnership with advisory Rolland Vincent Associates, launching as operators flag cost pressures that could reduce flying.

The National Business Aviation Association used the opening of the 2026 NBAA-BACE exhibition to announce a market-intelligence partnership with advisory firm Rolland Vincent Associates. Under the arrangement, RVA will survey NBAA members and turn the results into intelligence reports that also inform policy recommendations.
Rollie Vincent, the advisory's president, said members would be invited to take part and offered incentives for doing so. The findings will be sold to members through a subscription that is expected to have about three tiers. Andrew Bromm, the association's chief revenue officer, said the first product in the series would arrive early next year.
The announcement came with expressions of concern about possible effects from wider economic uncertainty. Operators have raised the prospect of flying less as costs climb, with fuel prices and inflation among the factors cited. Vincent said some impact was already visible.
Other indicators remain firm. Manufacturers hold roughly two years of orders in their backlogs, valued at $67 billion, and deliveries are 12 percent higher year on year. Pre-owned jet sales are also up 12 percent. Vincent described fractional ownership as extremely strong, adding that demand showed no clear sign of changing.
The partners say the analytics work is intended to help members identify such trends and make operating decisions. The association characterized the subscription service as giving members a new level of intelligence for running their businesses and planning how they fly.
Sources
- flightglobal.comAmid signals of business aviation ‘softening’, NBAA and Rolland Vincent launch analytics deal