SAS EuroBonus takes two honours at Frequent Traveler Awards 2026
SAS's loyalty programme EuroBonus has won two Frequent Traveler Awards, including Airline Loyalty Program of the Year for Europe, the Middle East and Africa. The awards are decided by traveller votes.
SAS's EuroBonus frequent flyer programme won two awards at the Frequent Traveler Awards 2026. It was named Airline Loyalty Program of the Year for Europe, the Middle East and Africa, and also took best airline status benefits in the region.
SAS said more than three million votes were cast in this year's edition, which is decided by travellers. Winners were announced on 7 October in Chicago.
EuroBonus has more than nine million members. Points can be collected and redeemed on flights, hotel stays and shopping, among other things. Silver, Gold and Diamond members get benefits that vary by tier, including priority handling, lounge access, extra baggage allowance and more flexible travel options.
SkyTeam, which SAS joined in September 2024, was recognised too. The alliance won Airline Alliance of the Year and Best Airline Alliance Member Benefits.
Sources
- aerotelegraph.comSAS EuroBonus gewinnt zwei Frequent Traveler Awards